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European Championship, stop 4K broadcasting!

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Hey, football fans, today we have to talk about a somewhat surprising transformation – the European Championship and Champions League, these two major football events, actually said goodbye to 4K high-definition broadcasting!
You heard me right, it’s the ultra clear picture quality that allows us to count even the sweat beads on the player’s face when watching the ball. What exactly is going on?
It must be said that this matter was not a decision made by UEFA. You should know that pursuing higher definition broadcast quality can lead to skyrocketing costs.


Just say the 2020 NFL Super Bowl, for 4K broadcasting, it is said that the broadcasting cost skyrocketed by several million dollars. If you exchange this money for a hot dog, you’ll have to go around the court several times! For event organizers, once this account is calculated, they naturally have a clear idea in their minds.
UEFA has chosen to embrace the 1080P this time, although the clarity has been slightly discounted, it does not mean that they have relaxed their innovation in the viewing experience.
On the contrary, they began to ponder how to use smarter methods to make fans feel the passion of the game on their sofas at home.
For example, in the official matches of this year’s European Championship, high-tech chips are installed inside the ball, which can transmit real-time images of players touching the ball. Now, VAR and referees can judge offside and handball, and fans can also follow suit. Do you have a feeling of being a referee?


Let’s take a look at La Liga’s approach, which is called a “movie level” upgrade! They moved out movie cameras, new drones, and aerial cameras, and the entire stadium was like a big studio. Every goal and every pass was as stunning as a movie blockbuster.
This move not only enhances the immersion of watching the game, but also adds a bit of “gameplay” to the football game, and fans exclaim that they are satisfied.
At the end of the day, all industries are working hard, and the broadcasting industry is no exception. Faced with fierce market competition, everyone began to ponder how to come up with something different in a more cost-effective way to attract attention.
Let’s put aside those superficial and superficial skills for now. After all, who wouldn’t want to do bigger things with less money?

So, let’s not be too fixated on whether it’s 4K or not, after all, the excitement of the game is not just about the quality of the picture, but more importantly, the lively atmosphere, every fight and undefeated look of the players on the field.
As long as the competition is exciting and the story is moving, even if it’s 1080P, we can still enjoy watching it, right?
Broadcasting technology is like playing football, sometimes taking a step back is to better move forward. More practical and cool broadcast black technologies will definitely emerge, allowing the charm of football to be unlimited without resolution limitations, and directly hit the heart of every fan.

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